● Amit Kumar Singh

Digital Marketing
Consultant in the UK.

I’m Amit Kumar Singh — a commercially-focused digital marketing consultant with 6+ years delivering growth, lead generation and performance marketing campaigns for UK businesses. Data-led strategy. Measurable results.

4.2×

ROAS Delivered

90%+

Enquiry Growth

£125K+

Ad Spend Managed

6+

Years Experience

📍 Based in Harrow, London — right to work in the UK · MSc Digital Marketing, University of Huddersfield

Amit Kumar Singh - Digital Marketing Consultant in the UK

🏆

Disrupt Magazine · Featured 2021
MSc Digital Marketing

About Me

Your dedicated digital marketing partner.

I’m a digital marketing consultant based in London, working with B2B and B2C businesses to turn digital channels into consistent, measurable growth engines. Whether you’re looking to scale paid acquisition, build organic visibility or optimise your entire marketing funnel, I bring the strategic depth of an in-house marketing director with the flexibility of a consultant.

Before moving to the UK for my MSc in Digital Marketing, I founded Dot it Media — a full-service digital marketing agency in India that I built from scratch to a team of 10, serving clients across the UK, USA, Canada, UAE and India in healthcare, real estate, media and entertainment.

My work spans the full digital stack: from managing £100K+ annual paid media budgets on Meta, TikTok and Google to building technical SEO strategies that have doubled organic traffic. I think in funnels, test obsessively, and report transparently.

“Featured as one of India’s youngest digital entrepreneurs in 2021 for building and scaling a digital marketing agency from the ground up.”

— Disrupt Magazine, 2021

Proven Results

Numbers that prove the work.

Real campaigns, real clients, real data. Here’s a snapshot of the impact I’ve delivered across paid media and organic channels.

90%+

Increase in monthly inbound enquiries through integrated SEO and paid media strategy

The VoIP Shop · Telecoms · 2025–26

4.2×

ROAS across £25K+ monthly Google & Meta budgets via audience targeting and CPA reduction

The VoIP Shop · Google & Meta Ads

+60%

Organic traffic growth from 25,000 to 40,000+ monthly visitors via SEO, GEO & AEO

The VoIP Shop · Organic Search

500+

Monthly enquiries generated across 3 dental clinic locations through Meta and Google Ads

Dentozen Leeds · Dental · 2024–25

21%

Lift in lead-to-enquiry conversion rate via optimised landing pages and acquisition funnels

The VoIP Shop · CRO

1.35M+

Total ad views delivered across Dentozen Leeds paid social campaigns over campaign lifetime

Dentozen Leeds · Meta Ads · All time

Live campaign & keyword data screenshots

SEMrush Keyword Magic Tool — 2,351 keywords · 23,610 total volume · Avg KD 38%

Meta Ads Manager — SHC Ad Account · 260-lead campaign at £4.43 CPL

Meta Ads Manager — SHC Ad Account · 260-lead campaign at £4.43 CPL

Dentozen Leeds — Main Ad Account · 30 campaigns · £20,250 total spend · 546 leads at £10.68 CPL

Dentozen Leeds — Main Ad Account · 30 campaigns · £20,250 total spend · 546 leads at £10.68 CPL

Dentozen Harrogate Ad Account · 14 campaigns · 201,108 reach · 1,173,934 total views

Dentozen Harrogate Ad Account · 14 campaigns · 201,108 reach · 1,173,934 total views

Dentozen Leeds — Meta Ads

Main Ad Account · 30 campaigns · £20,250 total spend · 490,385 reach

CampaignResultsReachCPL
Composite Bonding Clinic546 leads183,294£10.68
Festive – Aligners68 leads57,268£14.50
CHC 4 – L/F 27 Sept ’2498 leads67,719£14.53
Composite Bonding 2109 leads65,298£14.41
Whitening27 leads11,470£9.43

SHC Ad Account — Lead Gen

Multiple accounts · 77,172 reach · 183,618 total views

CampaignStatusResultsCPL
Book A Demo – Tailored leadsActive260 leads£4.43
Calendly – Book a consultationActive86 leads£10.22
Retargeting – Book A DemoActive15 leads£13.54
Download ChecklistOff34 leads£11.38
Lookalike Ad MedicomplyActive1 lead£145.20

What I Do

Digital marketing services.

End-to-end digital marketing consultancy for businesses that want growth with accountability. Every engagement is strategy-first, data-led and commercially focused.

SEO, GEO & AEO

Full-spectrum search optimisation — from technical SEO audits and on-page content strategy to GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) — ensuring your business is found across Google, AI search and voice.

Google Ads & PPC

Search, Display, Shopping and Performance Max campaigns built to generate high-intent leads and sales. I manage everything from keyword strategy and bid optimisation to conversion tracking and ROAS improvement.

Meta & Paid Social

Meta Ads, TikTok Ads and LinkedIn Ads campaigns engineered for lead generation and customer acquisition. Full-funnel paid social — from awareness to conversion — with creative testing, lookalike audiences and retargeting.

Lead Generation & CRO

End-to-end lead generation strategy — landing page design, conversion funnel architecture, A/B testing and CRO. I find where leads are leaking and systematically fix the gaps to improve cost-per-lead and close rate.

CRM & Marketing Automation

HubSpot, Mailchimp and Klaviyo setup, segmentation and automated nurture journeys. I connect your CRM to your ad platforms and build follow-up sequences that convert leads into customers — automatically.

Analytics & Reporting

GA4 implementation, Google Tag Manager setup, Looker Studio dashboards and attribution modelling. I build reporting systems that give you real clarity on what's working, what's not and where to invest next.

How I Work

A clear process, every time.

No guesswork, no fluff. Every engagement follows a structured approach that connects your business objectives to measurable marketing outcomes.

01

Discovery & Audit

I start by understanding your business, goals, audience and current performance. A full audit of your existing channels — SEO, paid media, analytics and funnels — reveals the opportunities and gaps.

02

Strategy & Planning

A bespoke, data-driven digital marketing strategy tailored to your commercial objectives. Clear KPIs, channel prioritisation, budget recommendations and a 90-day roadmap.

03

Execution & Optimisation

Hands-on campaign management, SEO implementation and funnel buildout. Continuous testing, optimisation and iteration — improving performance week on week, not set-and-forget.

04

Reporting & Scaling

Clear, honest reporting via GA4 and Looker Studio dashboards. Regular reviews to share insights, refine strategy and identify scaling opportunities as results compound.

Career History

Where I've delivered results.

May 2025 – Jan 2026

The VoIP Shop

Telecoms · Leicester, UK

Digital Marketing Manager

  • Led integrated digital marketing strategy across SEO, paid media and lead generation — increasing monthly inbound enquiries by over 90%
  • Managed £25K+ monthly paid media budgets across Google and Meta, delivering 4.2× ROAS
  • Grew website traffic from 25,000 to 40,000+ monthly visitors through SEO, GEO and AEO-focused optimisation
  • Improved lead-to-enquiry conversion rate by 21% via landing page and acquisition funnel optimisation
  • Built GA4 and Looker Studio dashboards for real-time stakeholder performance reporting

May 2024 – May 2025

Dentozen Leeds

Private Dental · Leeds, UK

Digital Marketing Manager

  • Delivered integrated digital campaigns generating 500+ monthly enquiries across 3 clinic locations
  • Managed £100K+ annual paid media budgets across Meta, TikTok and Google Ads, increasing leads by 30%
  • Led paid social acquisition strategy on Meta and TikTok; tested Snapchat Ads for additional audience reach
  • Conducted rigorous A/B testing across creatives, ad copy, audience segments and landing pages
  • Developed customer-focused automated follow-up journeys aligned with user behaviour and commercial goals

2020 – 2023

Dot it Media

Agency Founder · India / International

Founder & Digital Marketing Consultant

  • Founded and scaled a digital marketing agency serving clients across the UK, USA, Canada, UAE and India
  • Built and led a team of 10 across paid media, content, design and web development
  • Delivered SEO, Google Ads, Meta Ads and social strategies across healthcare, real estate, media and security sectors
  • Featured in Disrupt Magazine (2021) as one of India’s youngest digital entrepreneurs

Oct 2023 – Mar 2024

Social Smiless

Marketing Agency · Leeds, UK

Paid Media Manager (Part-time)

  • Managed Google Ads and Meta Ads campaigns across multiple client accounts in an agency environment
  • Conducted keyword research, competitor analysis and audience targeting to improve campaign performance
  • Delivered campaign dashboards, optimisation reports and insights for clients and stakeholders

Expert Guide

What does a digital marketing consultant do?

A digital marketing consultant is a specialist hired to help businesses grow through online channels. Unlike a generalist agency that handles execution only, a digital marketing consultant takes ownership of both strategy and delivery — diagnosing what’s holding your growth back and building a plan to fix it.

As a digital marketing consultant, I work directly with business owners, marketing directors and founders to improve their SEO rankings, paid media performance, lead generation funnels and conversion rates. Every engagement is tailored to your specific goals, budget and competitive landscape.

Why hire a digital marketing consultant in London?

Hiring a digital marketing consultant gives you senior-level expertise without the overhead of a full-time hire or the markup of an agency. You get direct access to someone with hands-on, cross-industry experience — not an account manager who relays your questions to a junior team. Working with a London-based consultant means I understand the competitive landscape of the UK market.

What is a digital marketing strategy consultant?

A digital marketing strategy consultant specialises in the planning and architecture of your marketing activity — not just the day-to-day execution. This involves audience research, competitor analysis, channel prioritisation, budget allocation and roadmap planning. My approach always begins with strategy — before a single ad is launched or a keyword is optimised.

What is GEO and AEO, and why does it matter now?

GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) are the next evolution of search optimisation. As AI-powered search tools like Google’s AI Overviews, ChatGPT and Perplexity reshape how people find information, businesses need to optimise for these new surfaces — not just traditional blue-link search results.

Working with businesses across the UK

I’ve worked with clients in London, Leeds, Leicester, Harrogate and beyond. Whether you’re searching for a digital marketing consultant in London or a specialist in SEO, paid media and lead generation — you’ve found the right person.

Quick Stats

6+
Years of experience
£125K+
Ad spend managed (annual)
5+
Countries served
MSc
Digital Marketing, Huddersfield

Core Skills

SEOGoogle AdsMeta AdsTikTok AdsLead GenGEO & AEOCROGA4HubSpotLooker StudioSEMrushAhrefsWordPressKlaviyoGTMBigQuery

Education

MSc Digital Marketing
University of Huddersfield · 2024
Passed with Merit

BA Mass Communication
Gossner College · 2022

Ready to Grow?

Let’s talk about your goals and how I can help you hit them.

Book a Free Call

Qualifications

Education & credentials.

MSc in Digital Marketing

University of Huddersfield, UK

2023 – 2024 · Passed with Merit

Modules: Strategic Marketing Management, Contemporary Consumer Engagement, Managing Big Data. Dissertation: The impact of short-form video marketing on consumer engagement and brand loyalty among Generation Z on YouTube & Meta.

BA Mass Communication & Video Production

Gossner College, India

2019 – 2022

Modules: News Reporting & Editing, Media Research Methods, Advertising and Public Relations. Strong foundation in audience communication, storytelling and media strategy.

Industry Certifications

Google · Facebook · Kalam Academy

2019

Fundamentals of Digital Marketing — Google · Ad Policies for Content, Creative & Targeting — Facebook · Diploma in Digital Marketing — Kalam Academy

Press & Recognition

Disrupt Magazine, 2021

Entrepreneurship · India

Featured as one of India’s youngest digital entrepreneurs for founding and scaling Dot it Media — a digital marketing agency serving clients across 5 countries with a team of 10.

FAQ

Common questions.

Everything you need to know about working with a digital marketing consultant.

A digital marketing consultant analyses your current performance across SEO, paid media, social and analytics, identifies the biggest opportunities for growth, and builds a strategy to capitalise on them. I also handle the execution — managing campaigns, optimising funnels and reporting on results — so you’re not just getting advice but real, measurable impact.

Yes — I’m based in Harrow, London and available for digital marketing consultancy, contract engagements and retained advisory work. I work with businesses across London and the wider UK, and can work remotely with clients anywhere. I have the right to work in the UK with no restrictions.

I’ve delivered campaigns across telecommunications, private healthcare and dental, real estate, media and entertainment, SaaS and cybersecurity, education and e-commerce — both B2B and B2C. My international experience through Dot it Media adds cross-market and cross-cultural depth to my strategic thinking.

Yes. I have hands-on experience managing £25K+ monthly (Google & Meta) and £100K+ annual paid media budgets across Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads and Snapchat Ads. I handle campaign setup, creative testing, audience targeting, bid optimisation and reporting — delivering measurable ROAS improvement, not just impressions.

SEO (Search Engine Optimisation) improves your visibility in traditional Google search results. GEO (Generative Engine Optimisation) optimises your content for AI-powered search tools like Google’s AI Overviews. AEO (Answer Engine Optimisation) ensures your content appears as direct answers in voice search and AI assistants like ChatGPT and Perplexity.

Paid media improvements can be seen within days to weeks. SEO is a longer-term investment — typically 3–6 months to see meaningful organic growth, though technical fixes and on-page optimisation can improve rankings faster. I set clear expectations at the start of every engagement and provide transparent monthly reporting.

Both. I work flexibly — whether that’s a one-off SEO audit and strategy document, a 3-month paid media engagement, or an ongoing monthly retainer. We’ll agree the right structure for your needs and budget before starting.

Ready to grow your business
with a proven consultant?

Whether you need a full digital marketing strategy, a paid media specialist or an SEO consultant — let’s talk about your goals and build a plan to achieve them.

● Available for new projects

Let's work together.

I’m currently available for digital marketing projects across London and the UK. If you’re looking for a consultant who combines strategic thinking with hands-on execution — and who measures success in business outcomes, not just vanity metrics — I’d love to hear from you.

Drop me a message and I’ll respond within 24 hours to arrange a free 30-minute discovery call.